WEBSITES FOR SERVICE PROVIDERS

Your expertise deserves a website that earns the booking before you say a word.

Website design for service-based businesses in beauty, wellness, coaching, and lifestyle. Built to communicate your value, build trust fast, and convert visitors into clients.

You've built a reputation on the quality of your work. But if your website doesn't reflect that same standard, potential clients are making their decision before they ever reach out.

A poorly designed or outdated website doesn't just look wrong. It actively costs you bookings, undercuts your pricing power, and sends the right clients to someone who just looks more established online.

That's the problem we fix. At Create Next, we design websites for service-based businesses that communicate expertise clearly, build trust fast, and make it easy for the right clients to say yes.

From beauty and wellness to coaching and lifestyle, our clients are service-based founders who needed a website that finally matched the business they had built.

  • Increased bookings by 50% with self booking system

    I cannot recommend Annie enough! Thanks to her incredible work on my salon website, my business has completely transformed.
    I'm now booked a solid two months in advance!

    Annie truly understood my vision and translated it into a stunning website that perfectly represents my brand.

    Working with Annie was a breeze. She was attentive and responsive and went above and beyond to ensure that every detail was perfect. I would highly recommend her to anyone looking for an incredible website!

    — Dao Van | Beauty Salon

  • Annie truly brings your vision to life

    She’s an excellent listener, highly professional, meets deadlines, and offers strategic advice not just for your project, but for your business as a whole.

    The branding and website she created for me exceeded all my expectations. I knew why I chose her, and I was absolutely not disappointed. She elevated my brand exactly as I had imagined. I can’t recommend her enough. If I could give a million stars instead of five, I absolutely would! Trust me, when Annie is on your project, you’re in the best hands. You can trust her with your eyes closed!

    — Nella | Manicure Privé | Premium manicure services

  • Expert in her field

    I love Annie! She is an expert in her field, very professional, fast, and delivers the best websites ever! She truly matched my brand desires, and I couldn't be happier! I highly recommend her!

    — Sara Garofalo | Life Coach

What changes when your website works

  • Book more of the right clients

    Your new website will be designed to attract the clients you actually want and make it easy for them to reach out, book, and say yes.

  • Get found on Google and AI search

    Every website we build includes foundational SEO setup so you start getting discovered. We also structure your content so AI engines like ChatGPT and Google AI Overviews can recommend you when someone is searching for a service provider like you.

  • Charge what your work is worth

    When you show up online with a website that reflects the quality of your service, you can confidently raise your prices, and clients will understand why.

website design packages

Website Design

The right starting point is if your brand is already established and you need a website that converts visitors into clients. We design every page with clear structure and intentional flow, so your expertise is obvious from the first scroll, and the booking path is frictionless.

  • Small Business Websites:

    60-minute virtual workshop to discuss your website needs and review requirements.

    6 Pages of website design (Home, About, Contact, FAQ, Services, One extra page)

    Receive a Home Page mockup for approval, then design the rest of the pages upon approval.

    Mobile-friendly design

    Foundational SEO setup

    Domain Setup

    Video tutorials + E-mail support

    Two rounds of revision of all pages to ensure everything looks sharp.

  • Completed in approximately 15 business days. Plus 30-day post-launch e-mail support.

    Website Tutorials for future updates and self-management

    You’ll also receive access to our video library with over 25 pre-recorded videos on how to manage your website.

  • Investment starts at: $4200

    Pricing is based on business size and need. It is best to reach out for a custom quote.

Most Popular

Website & Brand Design

The complete solution for service-based founders who are ready to show up as the established business they've become. You get a custom website and a full brand identity, logo design, color palette, typography, and brand guidelines, so everything from your website to your social presence communicates the same level of quality. Starting from a strong brand foundation means your website doesn't just look good. It positions you.

  • 45 minute virtual workshop to learn more about your business and gather details.

    6 Pages of website design

    Receive a Home Page mockup for approval then design the rest of the pages upon approval.

    Mobile friendly design

    Foundational SEO setup

    Domain Setup

    Two rounds of revision of all pages to ensure everything looks sharp.

    Access to our private tutorial library with simple and short videos on how to make changes to your website.

    *Optional booking system and e-commerce please ask about details since these are customized by business need.

  • Completed in 4-5 weeks

    Website Training

    You’ll also receive access to our video training library with over 25 pre-recorded videos. Plus 30-day post-launch e-mail support.

  • A 45-minute virtual interactive workshop to hone in on your brand direction.

    Design deliverables

    • Two brand concepts and mood boards to lead the visual direction to choose from.

    • Primary logo design is the most used logo to represent your brand.

    • Secondary alternative logo

    • Icon Design

    • Custom color palette unique to your brand and vibe.

    • Customized font selection for your header, sub-header, and body text on your website

    • Brand Guidelines. This essential document has everything you need to stay consistent with your branding, from color hex codes to proper logo usage.

    • Logo files are high-quality logo files ready to use for web and print. File types are delivered in PNG, SVG, AI.

    For full details of what's included in brand design please visit the brand design details page.

  • Investment: $6500

    Payment plans are available.

Scale your website as your business grows

Every website we build is designed to grow with you. You can choose to add the tools you need when you need them. Each add-on comes with a one-time setup fee and a monthly service fee through Squarespace.


Optional Add-ons for your Website

Depending on your business needs, you have the option to add these extra features to your website. Additional features come with a one-time setup fee and monthly service fee through Squarespace.

  • Online Scheduling by Acuity

  • E-Commerce

  • Membership area for paid content like courses

  • Live Chat

Website Audit $399

Sometimes you know something is off — but you can't name it. The Website Audit is a thorough, recorded review of your existing website covering user experience, visual design, brand cohesion, and conversion opportunities. You'll walk away with a clear, actionable video you can watch on your own time and refer back to whenever you're ready to make changes.

Types of website: Service and E-Commerce
What We Audit: User Experience, Usability (user friction that prevents action), Visual Design, Brand Cohesion, and Better Conversion Opportunities.

Bonus: The audit cost can be credited towards any new website service package you choose with us if booked within 6 months of the audit.

fREQUENTLY ASKED QUESTIONS

What platform do you build service-based business websites on?

1

We build websites for service-based businesses on Squarespace. It is one of the top-rated website builders for service businesses because of its intuitive design tools, built-in scheduling, e-commerce capabilities, and SEO features. It is easy to manage after launch, which means you can update your content without needing a developer every time.


Should I choose Squarespace or Shopify for my service business?

2

If you are primarily a service-based business, Squarespace is the recommended platform. It includes scheduling, e-commerce for digital or physical products, membership areas, and e-mail marketing, all in one place. Shopify is designed primarily for product-based e-commerce. If your business sells both services and physical products at scale, we can discuss which platform makes more sense for your goals during a discovery call.


Do I need branding completed before my website is designed?

3

Yes, it is strongly recommended. Your website is built on your brand; the logo, color palette, and typography are the foundation of everything we design. If you don't have branding yet, our Website & Brand Design package handles both together. Starting with brand design first ensures your website is consistent, polished, and positioned correctly from day one.


How long does a website design project take?

4

Website-only projects are typically completed in approximately 15 business days. Website and brand design projects run 4 to 5 weeks. Timelines depend on how quickly feedback and content are provided, so we share a clear timeline during your discovery call.


What do I need to have ready before we start?

5

You will need your photos, website copy, logo, and brand colors ready before your start date. If you don't have a copy, we can help develop it. It also helps to be available during the first week of the project for design reviews and feedback; this is what keeps the timeline on track.


Is SEO included in the website design?

6

Yes. Every website we design includes foundational SEO setup, which covers on-page SEO (page titles, meta descriptions, heading structure, image alt text) and technical SEO (domain setup, mobile optimization, site speed). This gives your website a strong starting foundation to get discovered on Google and AI search tools.


Can you add a booking system to my website?

7

Yes. We work with Acuity Scheduling and can integrate your booking system directly into your website. If you already have a booking system, we can embed your existing booking link. New booking system setups come with a one-time setup fee.


What does Create Next design for service-based businesses?

8

Create Next designs custom websites for service-based founders in beauty, wellness, coaching, lifestyle, and related industries. Every website is built to communicate expertise clearly, load fast, and convert visitors into clients or enquiries. We work with hair salons, nail studios, skin clinics, aesthetics practices, coaches, event designers, florists, interior designers, and more.

Are we a match made in design heaven?

  • You value a guided and thoughtful process. We collaborate closely, but you also trust our expertise to lead the creative direction so every decision supports your long-term goals.

    Our process is tested, streamlined, intentional, and built to move you forward with clarity.

    If you enjoy direction-based guidance and a partner who brings strategy and design together while still welcoming your input, we will work very well together.

  • Your schedule makes it difficult to stay engaged with the process, respond to emails, or complete required steps due to a lack of time or access to a computer and a quiet space for video conferences.

    We also may not be the best match if you often second-guess decisions or want to revisit small details repeatedly. You prefer a very hands-on, detail-by-detail approach.

    If you’re looking for a quick fix for your website, we won’t be a fit. Our work is rooted in strategy, clarity, and long-term growth, which means the process works best when you’re ready for a guided experience rather than constant revisions or surface-level updates.

The design process

No jargon, no stress—just pure creativity!

1 | Website Discovery

Understand your business goals, target audience, and brand identity to lay the foundation for the website design. I'll provide you with a discovery questionnaire to gain a comprehensive understanding of your business, and we'll schedule a 1-hour kickoff workshop to delve deeper into your needs.

2 | Research & Planning

Research into competitors and other websites in your industry will be in this phase. We need to know what’s out there. I will then create a sitemap and foundations to outline the structure and layout of the website.

3 | Design & Reviews

Design and develop the visual elements of the website, including color scheme, typography, and imagery, to align with your brand and engage your audience. At this stage, we will also have design review sessions.

4 | Copy & integrations (optional)

Implement copy (you provide or I provide), start to implement add ons like e-commerce or scheduling.

5 | Test & Setup

Conduct thorough testing to identify any issues, ensuring the website functions as intended. Implement SEO foundations, domain setup, or transfer.

6 | Launch

Sit back, relax, and of course start promoting! You’ll also receive access to my Squarespace training videos and 30-day post-launch e-mail support.

A beige sofa with a textured cushion and a phone resting on top of a woven pouch.

Why Squarespace works for service-based businesses

Squarespace is a platform that consistently ranks as the top 5 best website builders for businesses based on best-in-class industry reviews and my own experience.

Squarespace is easy to use

Intuitive user experience means getting the hang of the platform way faster so you can start editing and managing your website.

All-in-one website platform for businesses

This means Squarespace comes ready with tools you need to run your business so you don’t need to search for third-party integration tools to run your website and marketing the way you want. Scale your business with the tools as you need them. Here are a few tools we love from Squarespace:

  • E-mail marketing

  • Scheduler for booking appointments

  • E-commerce (Digital and physical products)

  • Create and upload courses

  • Website Metrics

  • SEO features for site visibility

  • Professional E-Mail with Google Business

Website for a skin clinic featuring images of the interior, staff, and treatments, along with information about services, consultations, and treatment programs.

Ready to build a website your clients trust before they even reach out?

You've done the hard work of building a real service business. Now let's make sure your website reflects it. Custom website design for service-based founders in beauty, wellness, coaching, and lifestyle who are ready to grow.

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