Shopify Blueprint
Clarity Before You Commit
If you are building or improving a Shopify store and feel ready to invest but are unsure what the right next step is, this is for you.
The Problem
You know your Shopify store needs improvement, but you are unsure:
What actually matters right now
Whether you need a full redesign or targeted changes
How customer experience and technical setup should work together
What level of investment makes sense for your business
Without clarity, it is easy to overinvest, underbuild, or delay decisions altogether.
The Solution
The Shopify Blueprint gives you clear direction before you commit to a full design and build.
It is designed to help you confidently decide:
What your store needs next
What can wait
How to move forward with intention, not guesswork
You won’t need to carry the burden of having to know everything you need before you start, and feel a sense of relief having the power to make the right decisions for your store.
What is included
A 60-minute collaborative strategy workshop
We meet to understand your business and customers.
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Your ideal customer and buying behavior
How customers possibly move through your store
Where brand clarity, trust, or structure may be missing
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You receive clear recommendations tailored to your store, including:
Shopify theme selection and site architecture
Navigation, collections, and page structure guidance
Technical requirements and system needs
Recommended app stack with estimated costs
A realistic build timeline and investment range
Your Blueprint deliverable
At the end of the process, you receive a single, cohesive Blueprint document that outlines:
An outline of priorities and sequencing
Clear next steps
What to focus on now and what to defer
Detailed design and technical direction
Cost and timeline clarity
Our recommendation of services
All materials are yours to keep and use, whether or not we move into the next phase together.
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Investment: $750 USD
If you choose to move forward with a full Shopify design and build, the Blueprint investment is credited toward your project total.
Who is this for?
Shopify store owners 0 to 4 years into business
Brands preparing to invest thoughtfully in their site
Founders who value clarity before execution
✋ Not Suitable for
Businesses looking for quick fixes or DIY tutorials
Founders wanting immediate execution without a strategy
Anyone expecting design or development during this phase
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No. Audits focus on identifying what’s currently wrong with your website.
The Shopify Blueprint focuses on a clear direction that’s mapped out for what’s required to achieve your shop goals.You leave knowing what actually matters right now, what can wait, and how to move forward with confidence.
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No. A consultation is usually a conversation.
The Shopify Blueprint is a structured planning experience.You receive a clear, written Blueprint document with recommendations and requirements you can use, whether or not we work together next.
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Investing in your website is an important decision that involves many components and details.
Clarity should come before you make this commitment.
The Blueprint removes uncertainty around scope, cost, and priorities so you do not over invest, under build, or delay decisions out of fear.
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Both.
The Shopify Blueprint supports new stores planning their build and existing stores deciding what to improve next.
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No. This phase is focused on strategy and direction only.
If we move forward into a design and build, the Blueprint investment is credited toward your project.
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The Blueprint is designed to protect a much larger investment.
It helps you avoid spending thousands on the wrong things or moving forward without clarity. Most clients describe it as the step that saved them time, money, and second guessing.
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That is completely okay.
You keep the Blueprint and can use it when timing feels right. There is no pressure to continue.
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The blueprint is typically completed within one week after our collaboration session, depending on scheduling.
Apply for the Shopify Blueprint
The application is not about qualifications. It simply helps us prepare so we can use our time together effectively and create meaningful clarity for your store.